Il WHR è stato comunque un bel salotto per scambiare opinioni, idee e forse anche accuse.
I seminari e le televendite si sono alternati armoniosamente con alcuni concetti ripetuti continuamente a costituire un movimento: i ben reputati.
Revenue Management e Brand Reputation sono simbiotici e imprescindibili l'un dall'altro. La tua ottimizzazione sarà sicuramente più ardua con una cattiva reputazione. La tua reputazione avrà una certa difficoltà a decollare se non applichi politiche concessional tariff also offering a pleasant customer perception.
But all this is well known, said and repeated.
And then I would like to talk about one other consideration.
In the lounge bar of The Capanelle I had the pleasure of meeting some of the myths which are avid followers. The arguments were varied but when we went to discuss the errors of the hoteliers in the era of Web 2.0, my attention has reached the maximum level.
yes because the distinction that I was given is of 2 types:
1. hoteliers who think the turnover at the expense of a decent image
online and off line 
2. hoteliers who think of brand reputation, and then to a 
been improved customer services.
All this could be true because as we have already said several times, the existence of Tripadvisor and derivatives have at least created a state of greater attention to the customer. Where there are difficult structural adjustments of the factors in human resources.
Yet I would like to highlight a third category of hotel:
3. hoteliers who think the brand reputation and lose an eye on sales.
not sottovalutiamola. Many small hoteliers willing, in the difficult enterprise of a rating scale will require a "lowvenue" gift with several positive findings in the search for reviews.
This is the category in between the .... che mi sta più a cuore.
Voi che ne dite?
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